Small Farmers Achieve Remarkable Success: ₹159 Crore Generated Through Online Buyer Webinars
In a testament to the power of digital innovation in agriculture, 96 Farmer Producer Organizations (FPOs) have collectively generated a staggering ₹159 crore in business within just three months. This remarkable achievement is thanks to a groundbreaking initiative connecting FPOs directly with buyers through weekly online webinars.
Webinars Bridge the Gap Between Farmers and Buyers
These webinars provide a vital platform for FPOs, representing thousands of small-scale farmers, to showcase their produce and connect directly with potential buyers. This direct interaction eliminates intermediaries, ensuring fairer prices for farmers and a more efficient supply chain.
Empowering Small Farmers Through Digital Inclusion
This initiative demonstrates the transformative potential of digital technology in empowering small farmers. By leveraging online platforms, FPOs can overcome geographical barriers and access wider markets, significantly boosting their income and contributing to rural economic growth.