In the dynamic world of Indian sports, where passion meets discipline and vision translates into impact, Master Shreepada R. Rao stands as a monumental figure. A sports administration expert, elite Taekwondo coach, and humanitarian leader, his lifelong devotion to martial arts and community empowerment has redefined the sporting ecosystem in Karnataka and inspired change across the nation.
A Young Martial Artist with an Olympic Dream
The journey of Master Rao began in the picturesque town of Puttur, Dakshina Kannada, where at the tender age of nine, he entered the disciplined world of Shito Ryu Karate. This early exposure ignited a spark that only grew stronger. By age twelve, he had transitioned to Shotokan Karate in Belagavi, and at sixteen, fate introduced him to Taekwondo—a sport that would become both his passion and platform for change.
Under the mentorship of Master Subhash Yadav, his transformation into a Taekwondo expert aligned perfectly with the sport’s Olympic prestige, giving him a mission larger than personal success: putting Karnataka on the global Taekwondo map.
A Landmark Achievement in Karnataka’s History
In 2020, Master Rao became the first person from Karnataka to be certified as a World Taekwondo Level I International Coach by the global governing body in Lausanne, Switzerland. This groundbreaking feat established Karnataka as a serious contender in international Taekwondo. His advancement to Level II in 2024 solidified his reputation as one of India’s most qualified and respected Taekwondo authorities.
Scholar, Strategist, and Specialist
Master Rao’s academic credentials mirror his practical achievements. He is pursuing a Doctorate in Sports Administration and Management from East Bridge University, Paris, while holding a Master’s in Physical Education, a Post Graduate Diploma in Sports Coaching, and a BA in Public Administration. His certification from the Netaji Subhash National Institute of Sports (NIS) in Patiala further cements his foundation in sports science, including critical areas like biomechanics, physiology, and psychology.
Transforming District Sports through CEO Vision
Between 2018 and 2022, Master Rao served as CEO of the Belagavi District Taekwondo Association, revolutionising its structure and operation. He introduced digital scoring, global-standard training protocols, and talent development frameworks that repositioned Belagavi as a model for Taekwondo administration. His outreach efforts brought Taekwondo to rural and underserved areas, creating access where there was once absence.
He modernised administrative systems, implemented transparent athlete selection policies, and launched inclusive school-level programs that laid the foundation for long-term sporting success in the region.
Grassroots Empowerment: Rao’s Yuva Academy and Beyond
In 2012, Master Rao founded Rao’s Yuva Academy at Kakati Village, a martial arts hub rooted in values of equality, discipline, and holistic development. His academy welcomes underprivileged youth and instils in them the confidence and skill to excel on national and international stages.
He has also conceptualised premier regional tournaments, such as the Karavali and Konkan Taekwondo Championships, extending the sport’s reach throughout Karnataka and Maharashtra. These events not only offer platforms for athletes but strengthen the community around the sport.
Global Collaborations and Honours
Master Rao’s international footprint includes a prestigious scholarship to attend the World Taekwondo Partnership Programme in South Korea (2023). His participation in world forums—such as the World Para Taekwondo Workshop and University Sports and Peace Forum—reflects his global engagement and commitment to using sport as a vehicle for peace and development.
He has been inducted into multiple halls of fame and received the INTERNATIONAL ICON AWARD 2025, recognising his dual excellence in sports administration and social service. His accolade from the World Sports Martial Arts Council (USA) and commendation by the Government of Karnataka are further validations of his stature.
Inclusive Leadership and Social Change
Through his role as Chairman of the Yakshit Yuva Foundation, Master Rao has pioneered social initiatives like “Kick & Shout,” which empowers girls and women with self-defence training across Karnataka. His foundation collaborates with educational institutions, NGOs, and government schools to bring about meaningful and measurable change in society.
He played a pivotal role in including Taekwondo in Rani Channamma University’s curriculum, ensuring that martial arts gain a legitimate place in academic and developmental discourse.
An Elite Official and Visionary Coach
As a certified National Referee Class II and head official in countless championships, including the CBSE South Zone and Karnataka State Championships, Master Rao has raised the bar of technical officiating in India. His roles as Head of Operations and Tournament Director have set new benchmarks for professionalism and excellence.
As a coach, he’s led numerous district and state teams, shaping athletes not only for competition but for life. His holistic philosophy—focused on mental toughness, tactical acumen, and ethical conduct—has produced athletes who carry both medals and values.
The Legacy Continues
With his eyes set on furthering his academic pursuits and expanding the reach of Taekwondo, Master Shreepada R. Rao continues to shape the future of Indian martial arts and sports administration. His revolutionary leadership, combined with a grassroots ethos and international vision, makes him a role model for sports professionals and youth alike.
His story is a living proof that when expertise meets purpose, the impact is both immediate and lasting. Through every role—as coach, CEO, academic, or humanitarian—Master Rao stands as a symbol of what dedication, knowledge, and compassion can achieve in transforming not just a sport, but an entire state and its people.
